Industry Statistics and Trends
Market size and recent performance (2015-2030)
Industry revenue has grown at a CAGR of 6.5 % over the past five years, to reach an estimated €7.4bn in 2025.
Trends and Insights
Sports clubs in rural and urban regions show structural differences
- Since 2020, the number of sports clubs in Germany has decreased by an average of 0.6% per year, while the number of club members has actually increased again recently. Clubs in rural areas in particular have had increasing problems recruiting members and volunteers.
- Additional trends and insights available with purchase
Source: Alfabank-Adres
Industry outlook (2025-2030)
Market size is projected to grow over the next five years.
Trends and Insights
Despite increasing popularity, e-sports are only represented in sports clubs to a limited extent
- Despite its enormous popularity and strong growth, e-sports is not yet officially recognised as a sport in Germany and is therefore not considered a non-profit organisation, which would result in tax relief, among other things.
Biggest companies in the Sports Clubs in Germany
| Company | Market Share (%)
2025 | Revenue (€m)
2025 |
|---|---|---|
FC Bayern München AG | 761.2 | |
Borussia Dortmund GmbH & Co. KGaA | 479.8 | |
Eintracht Frankfurt Fußball AG | 366.6 |
To view the market share and analysis for all 5 top companies in this industry, view purchase options.
Products & Services Segmentation
Source: Alfabank-Adres
Industry revenue is measured across several distinct product and services lines, including Professional football, Other football and Gymnastics. Professional football is the largest segment of the Sports Clubs in Germany.
Trends and Insights
Professional football dominates the sports landscape
- The three highest leagues in football are professional leagues whose sports clubs employ players on a full-time basis. These clubs are responsible for over half of total industry revenue, with the majority being generated by clubs in the top division.
- More insights available in the full report
Table of Contents
About this industry
Industry definition
Clubs that provide their members with sporting activities are active in this sector. These can be professional, semi-professional or amateur clubs. Industry activities do not include the operation of sports facilities or the organisation of sporting events.
What's included in this industry?
FootballGymnasticsTennisMountain sportsShooting sportsHandballCompanies
FC Bayern München AGBorussia Dortmund GmbH & Co. KGaAEintracht Frankfurt Fußball AGPurchase this report to view all 5 major companies in this industry.
Related Terms
LICENSE PLAYERE-SPORTUNION DES ASSOCIATIONS EUROPÉENNES DE FOOTBALLFÉDÉRATION INTERNATIONALE DE FOOTBALL ASSOCIATIONGHOST GAMEIndustry Code
WZ 93.12 - Sports Clubs in Germany
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
In recent years, the number of sports clubs in Germany has been on a downward trend. Clubs in rural areas in particular have had increasing problems finding members and volun...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2015-2024) and forecast (2025-2030)
- Employees, including historical (2015-2024) and forecast (2025-2030)
- Businesses, including historical (2015-2024) and forecast (2025-2030)
- Profit, including historical (2015-2025)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
Club sport in Germany is dominated by football. Professional clubs alone account for around half of the industry's turnover.
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2025
- Product innovation level
Charts
- Products & services segmentation in 2025
- Major market segmentation in 2025
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
The membership and visitor potential increases with the population of the respective region. The members and spectators mainly come from the immediate geographical vicinity o...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each region
- Share of population compared to establishments in each region in 2025
Tables
- Number and share of establishments in each region in 2025
- Number and share of revenue each region accounts for in 2025
- Number and share of wages each region accounts for in 2025
- Number and share of employees in each region in 2025
Detailed analysis
- Geographic spread of the industry across Europe, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Attending a sporting event can easily be replaced by other leisure activities. However, sports clubs often benefit from loyal fans who regularly attend the sporting events on...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2020-2025
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
The sporting success of FC Bayern Munich ensures high revenues for the club. In recent seasons, both the men's and women's football teams have won the German championship tit...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2021 through 2025
- Major companies in the industry, including market share, revenue, profit and profit margin in 2025
- Overview of FC Bayern München AG's performance by revenue, market share and profit margin from 2019 through 2025
- Overview of Borussia Dortmund GmbH & Co. KGaA's performance by revenue, market share and profit margin from 2019 through 2025
- Overview of Eintracht Frankfurt Fußball AG's performance by revenue, market share and profit margin from 2019 through 2025
- Overview of revenue, market share and profit margin trend for 2 additional companies
Detailed analysis
- Description and key data for FC Bayern München AG, and factors influencing its performance in the industry
- Description and key data for Borussia Dortmund GmbH & Co. KGaA, and factors influencing its performance in the industry
- Description and key data for Eintracht Frankfurt Fußball AG, and factors influencing its performance in the industry
- Description, key data and performance trends for 2 additional companies
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
The industry is benefiting from increasing health awareness. Sport is considered to promote health, which has a positive effect on the membership figures of sports clubs.
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2015-2030)
- Assistance historical data and forecast (2015-2030)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
Amortisation of intangible assets, in particular transfer payments, account for a significant proportion of depreciation and amortisation at sports clubs. Sports clubs are pe...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2025
- Investment vs. share of economy
Data tables
- Cash Flow & Debt Service Ratios (2015-2030)
- Revenue per Employee (2015-2030)
- Revenue per Enterprise (2015-2030)
- Employees per Establishment (2015-2030)
- Employees per Enterprise (2015-2030)
- Average Wage (2015-2030)
- Wages/Revenue (2015-2030)
- Establishments per Enterprise (2015-2030)
- IVA/Revenue (2015-2030)
- Imports/Demand (2015-2030)
- Exports/Revenue (2015-2030)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2015-2030)
- IVA (2015-2030)
- Establishments (2015-2030)
- Enterprises (2015-2030)
- Employment (2015-2030)
- Exports (2015-2030)
- Imports (2015-2030)
- Wages (2015-2030)
Top Questions Answered
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Sports Clubs industry in Germany in 2025?
The market size of the Sports Clubs industry in Germany is €7.4bn in 2025.
How many businesses are there in the Sports Clubs in Germany industry in 2025?
There are 2,356 businesses in the Sports Clubs industry in Germany, which has grown at a CAGR of 0.5 % between 2020 and 2025.
Has the Sports Clubs industry in Germany grown or declined over the past 5 years?
The market size of the Sports Clubs industry in Germany has been growing at a CAGR of 6.5 % between 2020 and 2025.
What is the forecast growth of the Sports Clubs industry in Germany over the next 5 years?
Over the next five years, the Sports Clubs industry in Germany is expected to grow.
What are the biggest companies in the Sports Clubs market in Germany?
The biggest companies operating in the Sports Clubs market in Germany are FC Bayern München AG, Borussia Dortmund GmbH & Co. KGaA and Eintracht Frankfurt Fußball AG
What does the Sports Clubs in Germany include?
Football and Gymnastics are part of the Sports Clubs industry.
Which companies have the highest market share in the Sports Clubs in Germany?
The company holding the most market share in Germany is FC Bayern München AG.
How competitive is the Sports Clubs industry in Germany?
The level of competition is high and increasing in the Sports Clubs industry in Germany.
Related Industries
Widen your competitive advantage with related industries
Competitors
Complementors
View all industries in Germany
Methodology
How are Alfabank-Adres reports created?
Alfabank-Adres has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for Alfabank-Adres readers. Finally, each report is reviewed by one of Alfabank-Adres’s editors, who provide quality assurance to ensure accuracy and readability.
Alfabank-Adres relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do Alfabank-Adres analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in Germany include:
- German Federal Statistics Office (Destatis)
- European Statistics Office (Eurostat)
- United Nations Comtrade
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, Alfabank-Adres’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does Alfabank-Adres forecast its data?
Alfabank-Adres’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
Alfabank-Adres prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
